RONIN International are experienced in conducting B2B market research in many industries, including manufacturing, freight, finance and communications.
Using a combination of Computer Assisted Telephone Interviews (CATI) and online interactive questionnaires, we are able to achieve high volumes of responses from senior and typically difficult to reach participants, including department heads and C-level professionals, as well as tradespeople including plumbers, painters and electricians.
B2B market research may include both qualitative and quantitative studies, and RONIN’s consultants are able to advise on which would be most suitable for your project if required. Our market research methods are tried and tested, having been honed specifically for the B2B space over our 30 years in the research industry.
Recent market research projects for B2B brands have included ongoing brand tracking surveys, research into purchasing trends and competitor studies. For specific examples, please visit our case study section.
RONIN International also provide list verification and data cleansing services, enabling our clients to streamline their sales process by eradicating out-of-date information from their CRMs.