Corporate transformation

Strategic plans amongst buyers of transformation consultancy in digital, business, sustainability and workplace environments. Companies of $5 billion+ global revenue. Sector specific covering Financial services, FMCG, Energy, Life sciences, Healthcare and Public sectors. C-suite and Director level participants, already using professional consultancy services.

  • 40 minute depth interviews across 8 markets
  • Senior level consultancy services users
  • Global corporates with more than $5 billion global revenue
  Number of interviews
USA 10
Canada 10
Europe: (UK, Germany, France) 30
Australia 10
Japan 10
China 10
Total 80

Target senior-level decision makers via digital recruitment by sector, size and job titles. All screening and verification by phone with confidentiality agreements for all participants. Scheduling of appointments for a fully moderated 40-minute phone depth interview.

Company revenues​​:

  • Primary: Over $5bn in global annual revenues. ​​
  • Exceptions: Canada, France, and Australia, where we will aim for $5bn+ companies


A representative split across: Consumer, Financial Services, Energy, Resources and industrials, Life Sciences & healthcare, TMT, Government & public services.


  • Representation of key functions: Finance, Technology, Strategy, HR, those responsible for digital and technology transformation, those responsible for Sustainability transformation, those responsible for business transformation ​
  • All respondents to be VP level or above.​​

Services bought:

Targeting buyers of transformation work (digital, business, sustainability, workforce).

Buying history:

  • All companies to have spent at least $1m on professional services in the last year
  • All interviewees to be involved in the decision to hire firms in the last year​​
  • All respondents to be aware of marketing and communications from professional services firms. ​

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